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LOYALTY RESOURCES

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Seven Strategies For Promoting Your Loyalty Program 

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CASE STUDY

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SoCal Explorer Loyalty Program

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FEATURED RESOURCE

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Understanding The Value and ROI Of Customer Loyalty Programs
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Brandmovers Blog

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Loyalty

The Easy Way To Test-Start A Loyalty Program

There are times when brands don’t want to dive 100% into loyalty programs. Research shows that loyalty programs help companies increase market share,...

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How to Increase Sales and Improve Marketing Using an Integrated Loyalty Program

In today's highly competitive market, it's not enough to simply offer a loyalty program; it needs to be integrated seamlessly with other tools and...

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3 Ways CMOs Can Boost Customer Retention

For CMOs and marketers, customer retention should be a top priority. Keeping customers coming back helps ensure your business can generate loyalty...

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Relationship Marketing- Guiding Customers From Attraction To Advocacy

To run a successful loyalty program, it’s important to nurture a relationship with your customers. Relationship marketing focuses on building...

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How To Avoid These Common Loyalty Program Issues After Launch

Every loyalty program will run into issues sooner or later. As much as we hope for a problem-free loyalty program, nothing can ever be 100% perfect...

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5 Essential Questions to Ask Before Running a Loyalty Promotion

The simplest of questions have the most complex answers. Running a promotion can be exciting, but don't let the nerves distract you from putting in...

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How To Market To Different Types of Transit Riders

When you're a business marketing your services, it is important to make sure that you are reaching all aspects of your audience and not solely...

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Why Customer Retention Should Be One Of Your Program Goals

The probability of selling to an existing customer is 3x to 35x higher than selling to a new one. Yet the focus tends to be on acquiring new...

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Understanding Customer Churn

Customer churn is one of the most important things to understand when you are growing your business. It is the percentage of your consumers that have...

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Why Building Brand Trust is Important

Being a brand that people trust is a key component to building brand loyalty- a survey states that 83% of customers will happily recommend a brand to...

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