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Marketing B2B Loyalty and Incentive Programs: A How-To Guide

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Loyalty

Expanding Horizons: Brandmovers Acquires Award-Winning Agency, The A Team

Brandmovers, Inc., a global leader in loyalty programs and promotions, is proud to announce the acquisition of The A Team, an award-winning brand...

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Stand Out From The Crowd: How To Differentiate Your Loyalty Program

The dynamics of customer loyalty are continually shifting. Gone are the days when a punch card for a free coffee after ten purchases sufficed for...

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Understanding What Brands Feel About Their Loyalty Management Tools

Many businesses are tapping into the benefits of loyalty programs, aiming to increase customer retention and profitability. However, the efficacy of...

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The Easy Way To Test-Start A Customer Loyalty Program

The Easy Way To Test-Start A Customer Loyalty Program

There are times when brands don’t want to dive 100% into loyalty programs. Research shows that loyalty programs help companies increase market share,...

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How to Grow Sales and Marketing ROI with an Integrated Loyalty Program

How To Grow Sales & Marketing Results With Integrated Loyalty Programs

In today's highly competitive market, it's not enough to simply offer a loyalty program; it needs to be integrated seamlessly with other tools and...

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3 Ways CMOs Can Boost Customer Retention

For CMOs and marketers, customer retention should be a top priority. Keeping customers coming back helps ensure your business can generate loyalty...

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Relationship Marketing- Guiding Customers From Attraction To Advocacy

To run a successful loyalty program, it’s important to nurture a relationship with your customers. Relationship marketing focuses on building...

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How To Avoid These Common Loyalty Program Issues After Launch

Every loyalty program will run into issues sooner or later. As much as we hope for a problem-free loyalty program, nothing can ever be 100% perfect...

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5 Essential Questions to Ask Before Running a Loyalty Promotion

The simplest of questions have the most complex answers. Running a promotion can be exciting, but don't let the nerves distract you from putting in...

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How To Market To Different Types of Transit Riders

When you're a business marketing your services, it is important to make sure that you are reaching all aspects of your audience and not solely...

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