How Loyalty Data Helps Marketers Make Better Predictions
Gathering and analyzing your program's metrics and data is key to making accurate predictions to grow your program and your customer’s experience. If...
5 Unexpected Benefits That Happen After Launching A B2B Loyalty Program
In today's market, having a successful loyalty program takes more than a visually appealing dashboard and good rewards. However, if you put the...
'Tis The Season - Tips For Growing Customer Loyalty During The Holidays
With the holidays just around the corner, it’s time to start thinking about what you can do as a loyalty marketer to build customer loyalty over this...
How Businesses Can Overcome Customer Challenges With Loyalty Data
No matter what industry you are in, there are always going to be challenges that your brand needs to overcome. It’s important to be proactive when...
How Loyalty Programs Can Modernize Public Transit
The public transit industry is at a crucial turning point with declining ridership, aging infrastructure, and increased demand. Keeping up with the...
Winning Over Today's B2B Customers: Strategies for Building Loyalty
In today's competitive business landscape, customer loyalty is more valuable than ever, especially in the world of B2B. A loyal customer base serves...
The Power of Receipt Validation: How it Helps Build Your Customer Understanding
Every day, businesses receive a steady stream of transactional data, including purchases, product information, and customer details. Receipt...
How to Increase Sales and Improve Marketing Using an Integrated Loyalty Program
In today's highly competitive market, it's not enough to simply offer a loyalty program; it needs to be integrated seamlessly with other tools and...
What Are Advergames? Uses & Examples
Discover the world of advergames, an interactive and exciting form of video games designed to promote products, services, and brands. Created by...
5 Tips to Build Better Loyalty Campaigns Using Data Segmentation
Utilizing data segmentation to boost your marketing campaigns is key to standing out amongst your competitors and targeting your customers...