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Loyalty Stats That Prove The Value of Loyalty Programs

Using past years gathered statistics is a crucial part of making your marketing plan for the upcoming year. Looking through the numbers and data colle...

Customer Loyalty Loyalty Data

What Are Your Loyalty Metrics Telling You?

Loyalty metrics are key for gauging how your loyalty program is performing. These metrics are important to know and keep track of because  they keep y...

Customer Loyalty Loyalty Data

How Loyalty Programs Are Important For Collecting First-Party Data

In recent years, customer experience has become more important within the buying journey. In order to provide better customer experiences, companies h...

B2B Loyalty

Tips For Unlocking The Potential Of Your Channel Incentive Program

Channel incentive programs are a huge benefit to B2B businesses. They help forge stronger partnerships, increase sales and growth, drive better produc...

Customer Loyalty

Understanding Why Your Loyalty Program Isn’t Showing Results

Customer loyalty programs are a great way for companies to build long-lasting relationships with their customers and reward them for being repeat buye...

Channel Incentives B2B Loyalty

3 Statistics That Show The Benefit of B2B Loyalty and Incentive Programs

While loyalty programs have long thrived in the B2C space, they’ve only recently begun to play a more prominent role in the B2B sector. As more compan...

Customer Loyalty Loyalty Strategy

Two End-of-Year Opportunities To Show Appreciation For Customer Loyalty

The end of the year is always a great time for reflection. People everywhere take the time to look back at the past year: the events that happened, th...

Customer Loyalty Loyalty Data

How to Re-Engage at Risk Customers

When it seems as though a customer is starting to distance themselves, there are still things that you can do to re-engage them and make them a more a...

Loyalty

Why Customer Retention Should Be One Of Your Program Goals

The probability of selling to an existing customer is 3x to 35x higher than selling to a new one. Yet the focus tends to be on acquiring new customers...

Loyalty Healthcare Loyalty Strategy

Understanding Customer Churn

Customer churn is one of the most important things to understand when you are growing your business. It is the percentage of your consumers that have ...