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B2B Loyalty Loyalty Program

How To Identify and Implement The Right Type Of Engagement Drivers For Your Channel Program

Channel engagement is a hot topic of discussion among B2B marketers for good reason. Quality channel partner and customer engagement is proven to have...

Customer Loyalty

Why Anytime is a Good Time to Launch a Loyalty Program

In the past couple years companies have seen an increase in people spending more time shopping online. This is a great opportunity to implement incent...

Loyalty Strategy B2B Loyalty

3 Tactics For Boosting Partner Participation In Your B2B Loyalty Program

B2B loyalty and incentive programs depend on member participation in order to be successful both from a financial perspective and to accomplish key bu...

Loyalty Strategy Loyalty Program

Ways to Incorporate Gamification Into Your Loyalty Program

Gamification is a strategic element business’ use to enhance their systems, services, organizations, and activities. They want their customers to feel...

Loyalty Strategy B2B Loyalty

Top Benefits Of Using A B2B Loyalty and Incentive Program

Pretty much everyone is familiar with the concept of loyalty programs, but not everyone is as aware of the different ways they can positively affect a...

Customer Loyalty Loyalty Strategy

4 Emails to Successfully Onboard New Loyalty Program Members

Onboarding is one of the most important processes for helping your loyalty program succeed. If you don’t create a connection and engage with the custo...

Customer Loyalty Loyalty Strategy

How to Use Pending Points as a Carrot for Incentives

Whether rewarding users for updating their profile, completing training courses, or selling a product - loyalty program efficacy is only as good as th...

Loyalty Stats That Prove The Value of Loyalty Programs

Using past years gathered statistics is a crucial part of making your marketing plan for the upcoming year. Looking through the numbers and data colle...

Customer Loyalty Loyalty Data

What Are Your Loyalty Metrics Telling You?

Loyalty metrics are key for gauging how your loyalty program is performing. These metrics are important to know and keep track of because  they keep y...

Customer Loyalty Loyalty Data

How Loyalty Programs Are Important For Collecting First-Party Data

In recent years, customer experience has become more important within the buying journey. In order to provide better customer experiences, companies h...