Building Customer Loyalty In Regulated Industries Without Breaking the Rules
Customer loyalty programs serve as a cornerstone of consumer engagement, bestowing delightful points, rewards, and perks that inspire customers to...
Loyalty Program
How Brands Use Data Synchronization to Improve Customer Retention
Pretty much every business wants to be improving their customer retention numbers. It’s well-known that customer retention is cost-effective and...
Welcome Aboard the Ultimate Rewards Experience: Cruises.com Rewards Sets Sail
For travel lovers, every cruise is a chance to escape to paradise. But what if your journey could be even more rewarding, every step of the way? With...
8 Key Considerations For Choosing a Loyalty Program Provider
Almost every business in every industry is constantly looking for ways to stand out: ways to acquire more customers, attract indecisive buyers, and...
The Role of Promotions in Growing Sales Among B2B Customers
Think promotions are just for B2C brands? Think again. Discounts, sweepstakes, and loyalty rewards have long been the go-to tactics for driving sales...
Unlocking Customer Retention - Top Loyalty Program Features for 2025
Customer loyalty is harder to earn than ever. In a crowded market where brands fight for attention, outdated loyalty programs often fail to engage...
Creating Seamless Customer Journeys with Loyalty Programs in 2025
Many businesses struggle to align loyalty programs with the broader customer journey, leading to disjointed experiences and missed opportunities to...
Rewarding Loyalty: Finding the Balance Between High-Value and Low-Cost Rewards
Designing an effective rewards structure for a customer loyalty program is crucial for fostering long-term relationships with customers and enhancing...
How Enterprise Companies Use Loyalty Program Data
Loyalty programs have come a long way since their inception. Once considered a simple tool to encourage repeat purchases, these programs have evolved...
Gamification In Loyalty Programs: How to Ramp Up Customer Interactions
In a landscape where customer loyalty can make or break a brand, marketing professionals are constantly looking for strategies to keep customers...