Creating Seamless Customer Journeys with Loyalty Programs
Many businesses struggle to align loyalty programs with the broader customer journey, leading to disjointed experiences and missed opportunities to...
Loyalty Program
How Enterprise Companies Use Loyalty Program Data
Loyalty programs have come a long way since their inception. Once considered a simple tool to encourage repeat purchases, these programs have evolved...
Gamification In Loyalty Programs: How to Ramp Up Customer Interactions
In a landscape where customer loyalty can make or break a brand, marketing professionals are constantly looking for strategies to keep customers...
Celebrate a Life Well Nourished with GT's Living Foods New Loyalty Program, Powered By Brandmovers
In a world where health-conscious decisions are more valuable than ever, GT's Living Foods stands as a beacon for those seeking wellness from within....
Go Beyond Discounts: Using Experiential Retail to Build Brand Loyalty
In today’s fiercely competitive market, brand loyalty is more valuable than gold. Some brands find success in attracting customers using discounts....
Thinker's Guide: Push the Boundaries of Hyper-Personalization, But Avoid Being Creepy
The Thinker’s Guide to Loyalty Part 2 Personalization has become a cornerstone for building authentic brand experiences and relationships in consumer...
Proven Strategies To Help Build CPG Customer Loyalty
Customer loyalty is the driving force behind sustainable growth in the Consumer Packaged Goods (CPG) industry. In a world filled with choices, loyal...
How to Use Loyalty Program Analytics to Grow Your Business
In today's data-driven world, customer loyalty programs have evolved far beyond simple point accrual systems. They are now sophisticated tools that...
The Importance of Choosing A SOC 2 Compliant Loyalty Program Provider
In recent years data breaches have become more frequent while the value of customer data is higher than ever. Ensuring the security and privacy of...
Stand Out From The Crowd: How To Differentiate Your Loyalty Program
The dynamics of customer loyalty are continually shifting. Gone are the days when a punch card for a free coffee after ten purchases sufficed for...