The Role of Promotions in Growing Sales Among B2B Customers
Think promotions are just for B2C brands? Think again. Discounts, sweepstakes, and loyalty rewards have long been the go-to tactics for driving sales...
Promotions
From Visitors to Loyal Customers: How Promotions Boost Repeat Business
In the bustling world of digital marketing, converting fleeting website visitors into loyal customers is a golden ticket to sustained success. While...
6 Promotional Summer Campaign Ideas to Skyrocket Customer Engagement
Summer is the prime time to engage your customers with fresh, exciting campaigns. Creative promotional campaigns can capture your audience’s...
4 Ways To Test and Refine Loyalty Program Bonus Offers and Incentives
Promotional offers and bonuses are a crucial part of a loyalty program strategy. They can help increase participation and motivate customers to take...
Play by the Rules: Top Legal Guidelines For Sweepstakes, Contests, & More
Marketing promotions such as sweepstakes, contests, and instant-win games can be powerful tools for attracting new leads, boosting sales and...
The Easy Way To Test-Start A Customer Loyalty Program
There are times when brands don’t want to dive 100% into loyalty programs. Research shows that loyalty programs help companies increase market share,...
What Are Advergames? Uses & Examples
Discover the world of advergames, an interactive and exciting form of video games designed to promote products, services, and brands. Created by...
Promotions 2.0 - How To Create More Effective Promotional Campaigns
Digital promotions such as sweepstakes, instant wins, contests, and more have become a crucial marketing tool for businesses of all sizes. Thanks to...
7 Effective Use Cases For Digital Promotions, Sweepstakes, & Contests
Digital promotions have become an essential tool in modern marketing strategies, capturing customer attention and driving engagement like never...
Three Promotions To Help Your Brand Launch A New Product
New product launches are exciting times! Your brand has gone through the process of designing concepts, building, and testing, and making final...