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Marketing B2B Loyalty and Incentive Programs: A How-To Guide

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Promotions

From Visitors to Loyal Customers: How Promotions Can Boost Repeat Business

From Visitors to Loyal Customers: How Promotions Boost Repeat Business

In the bustling world of digital marketing, converting fleeting website visitors into loyal customers is a golden ticket to sustained success. While...

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6 Promotional Summer Campaign Ideas to Skyrocket Customer Engagement

Summer is the prime time to engage your customers with fresh, exciting campaigns. Creative promotional campaigns can capture your audience’s...

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4 Ways To Test and Refine Loyalty Program Bonus Offers and Incentives

4 Ways To Test and Refine Loyalty Program Bonus Offers and Incentives

Promotional offers and bonuses are a crucial part of a loyalty program strategy. They can help increase participation and motivate customers to take...

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Play by the Rules: Top Legal Guidelines To Know For Sweepstakes, Contests, & Promotions

Play by the Rules: Top Legal Guidelines For Sweepstakes, Contests, & More

Marketing promotions such as sweepstakes, contests, and instant-win games can be powerful tools for attracting new leads, boosting sales and...

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The Easy Way To Test-Start A Customer Loyalty Program

The Easy Way To Test-Start A Customer Loyalty Program

There are times when brands don’t want to dive 100% into loyalty programs. Research shows that loyalty programs help companies increase market share,...

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What Are Advergames? Uses & Examples

Discover the world of advergames, an interactive and exciting form of video games designed to promote products, services, and brands. Created by...

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Promotions 2.0 - How To Create More Effective Promotional Campaigns

Digital promotions such as sweepstakes, instant wins, contests, and more have become a crucial marketing tool for businesses of all sizes. Thanks to...

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7 Effective Use Cases For Digital Promotions, Sweepstakes, & Contests

7 Effective Use Cases For Digital Promotions, Sweepstakes, & Contests

Digital promotions have become an essential tool in modern marketing strategies, capturing customer attention and driving engagement like never...

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Three Promotions To Help Your Brand Launch A New Product

Three Promotions To Help Your Brand Launch A New Product

New product launches are exciting times! Your brand has gone through the process of designing concepts, building, and testing, and making final...

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Prizing Strategy – The Quantity Over Quality Debate

There are several factors that play a part in determining what prizes are included in digital promotions. Between budgets, timing, themes, and...

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