Use Promotions To Put Some Excitement Into Your Loyalty Program
If your loyalty program has been active for a while, you might be looking for new promotion ideas to help put some excitement into your user base....
If your loyalty program has been active for a while, you might be looking for new promotion ideas to help put some excitement into your user base....
Long-term customer engagement is always a key goal for loyalty programs. Programs often struggle with keeping momentum going on engagement rates....
So the entire world has just gone through an unprecedented shutdown in economic activity to prevent the spread of the COVID-19 virus. There has been...
Customer loyalty is viewed as a challenging undertaking for companies even during periods of normalcy. As business operations across the globe are...
Irecently watched the “Plastic Wars” episode on Frontline (viewable here). It was quite eye-opening, but for less-obvious reasons than were presented...
As COVID-19 forces businesses to hurriedly change their processes and adapt to changing regulations, most companies will tend to completely halt or...
Most people who join loyalty programs have experienced losing out on rewards at one time or another. The redemptions which go unredeemed. The punch...
Once you’ve officially launched your loyalty program, you might be overly focused on making progress. You make plans to expand and incorporate some...
The Brand Keys 2017 Consumer Loyalty Leaders List confirmed that Apple, Amazon, and Nike all prove to be loyalty leaders, claiming the #3, #1, and...
Our client Mastercard partnered with Harvard Business Review Analytic Services to ask 400 executives globally about their approach to customer...