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LOYALTY RESOURCES

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From Strategy to Success: Marketing B2B Loyalty and Incentive Programs

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Metrolink loyalty program case study CTA
SoCal Explorer Loyalty Program

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Loyalty (3)

3 Real-Life Examples of Loyalty Programs That Build Relationships

At Brandmovers we're firm advocates for relationship-based customer loyalty program, not transaction-based. The concept is simple: relationship-based...

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How To Use Content To Grow Customer Loyalty

Content marketing is one of the most powerful strategies used today to acquire customers. Companies who utilize content marketing have had proven ROI...

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What Customers Want From Their Loyalty Programs In 2021

The loyalty industry has always, understandably so, revolved around the customer. When you evaluate the state of customer loyalty at the end of last...

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How To Optimize Your Loyalty Program Using Data Analytics And Reports

Like with all marketing strategies, successful customer loyalty programs and loyalty marketing do not follow a “set it and forget it” plan. They are...

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6 Methods To Boost Customer Engagement in Your Loyalty Program

COVID-19 uprooted a lot of lifestyles across every type of customer base. Travel, social interaction, and shopping habits were the biggest affected...

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The Top Features Customers and Companies Want In Loyalty Programs

The Top Features Customers and Companies Want In Loyalty Programs

In today's highly competitive markets, knowing what customers want and what matters to their decision-making can pay off enormously. Marketers turn...

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Adjusting Your Loyalty Program For The Pandemic

While there are some perceptions that loyalty programs fall under the “set it and forget it” category, in reality, successful loyalty programs are...

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What 'Keep Your Loyalty Program Simple' Actually Means

If you've researched loyalty programs or design, chances are you've run across the phrase "Keep loyalty programs simple!" But what does that mean?...

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Understanding The Benefits Of Tiered Loyalty Programs

Around every corner, you will find another book, article, or seminar telling you everything you need to know to “move up” in life. Whether it is the...

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Here Are 6 Unexpected ROIs You Get From Investing In Customer Loyalty

If someone tries to take a lazy approach to calculating the exact return on investment (ROI) of loyalty programs, they’ll probably be in for a...

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