One Key Factor To Consider When Picking A Loyalty Program Provider
Once you’ve decided to start a loyalty program, the next step is usually determining how to go about doing so. One option is to build and run your...
Loyalty Strategy (3)
Uncovering the Leading Indicators of a Successful Loyalty Program
There’s an ever-growing stack of evidence showing that customer loyalty programs are significantly beneficial for both businesses and their...
How To Identify & Tighten The Gaps In Your Loyalty Marketing Strategy
What Is Loyalty Marketing And Why Do Brands Need It? By definition loyalty marketing is a marketing strategy in which a company focuses on growing...
Prizing Strategy – The Quantity Over Quality Debate in Digital Promotions
There are several factors that play a part in determining what prizes are included in digital promotions. Between budgets, timing, themes, and...
Why Canceling Your Loyalty Program Is The Last Thing You Should Do
There are always ups and downs when it comes to running a successful business so don’t let the downs discourage you from continuing your loyalty...
What's In Store For B2B Loyalty In 2023?
As we step into 2023, the landscape of B2B loyalty and incentive programs is poised for significant transformation. Businesses are increasingly...
Your Guide To Digital Promotion Types And Benefits (With Examples)
The digital market landscape evolves at a breakneck pace, driven by technological advancements and changing consumer behavior. As a result, marketing...
Feeling Like Your B2B Incentive Program Has Stalled? This Could Be Why
Companies want their loyalty programs to succeed. Ask any program administrator and they’ll agree that ensuring their program is working smoothly and...
How To Avoid These Common Loyalty Program Issues After Launch
Every loyalty program will run into issues sooner or later. As much as we hope for a problem-free loyalty program, nothing can ever be 100% perfect...
The One Thing That Could Be Killing Your Loyalty Program? Poor Customer Service
Customer expectations have skyrocketed. More and more consumers want not only quality products but also exceptional service experiences. Retailers...