Getting Buy-In For Your Loyalty Program
A crucial step for starting a loyalty program is getting executive buy-in for the initiative. While some companies consider loyalty programs to be a...
Loyalty Strategy (4)
Best Practices For Announcing Changes To Your Loyalty Program
If you're running a loyalty program, one rule to always follow is this: loyalty programs should never be stagnant. Following a "set-it-and-forget-it"...
What Does Loyalty Look Like Post-COVID?
Like many other industries, the customer loyalty industry felt the impact of COVID-19. More than ever subjects like convenience, value, and emotion...
6 Methods To Boost Customer Engagement in Your Loyalty Program
COVID-19 uprooted a lot of lifestyles across every type of customer base. Travel, social interaction, and shopping habits were the biggest affected...
Collecting Zero Party Data Through Your Loyalty Program
More and more companies are beginning to see the important of effectively utilizing data to drive their business decisions. But to put it bluntly,...
4 Things To Do Before You Launch Your Loyalty Program
So you’re getting ready to launch your loyalty program? Congratulations! After carefully going through the steps for designing and building your...
Understanding The Benefits Of Tiered Loyalty Programs
Around every corner you will find another book, article, or seminar telling you everything you need to know to “move up” in life. Whether it is the...
Measure Your Loyalty Program Utilization With This Key Metric
The effort and time a company puts into building and launching a loyalty platform makes the time after launch seem like smooth sailing. Right?
3 Examples of Unique Loyalty Strategies
Customer retention is one of the key benefits and the key goals of loyalty programs today. Since churn results in companies losing customers in...
Here Are The Perks Of Having A Loyalty Rewards Wishlist
It’s no coincidence that most retailers give customers the option to create product wishlists. In addition to being a proven method for increasing...