How To Ensure Customers Benefit From Their Loyalty Program Points
Most people who join loyalty programs have experienced losing out on rewards at one time or another. The rewards that go unredeemed. The punch cards...
Loyalty Strategy (6)
Your Loyalty Program Post-Launch Checklist
Once you’ve officially launched your loyalty program, you might be overly focused on making progress. You make plans to expand and incorporate some...
Consumer Loyalty: What Three Retail Loyalty Leaders Have In Common
The Brand Keys 2017 Consumer Loyalty Leaders List confirmed that Apple, Amazon, and Nike all prove to be loyalty leaders, claiming the #3, #1, and...
Reimagining Loyalty For Today's Customer
Our client Mastercard partnered with Harvard Business Review Analytic Services to ask 400 executives globally about their approach to customer...
Measure Your Loyalty Program Utilization With This Key Metric
The effort and time a company puts into building and launching a loyalty platform makes the time after launch seem like smooth sailing. Right?
3 Examples of Unique Loyalty Strategies
Customer retention is one of the key benefits and the key goals of loyalty programs today. Since churn results in companies losing customers in...
4 Benefits To Offering Rewards Wishlists In Loyalty Programs
It’s no coincidence that most retailers give customers the option to create product wishlists. In addition to being a proven method for increasing...