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LOYALTY RESOURCES

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From Strategy to Success: Marketing B2B Loyalty and Incentive Programs

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CASE STUDY

Metrolink loyalty program case study CTA
SoCal Explorer Loyalty Program

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FEATURED RESOURCE

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Creating A Customer Engagement Strategy
For Your Loyalty Program

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Kimberly Lyons

Top Integrations To Look For In A Loyalty Program Provider

When it comes to unlocking the full possibilities of what a loyalty program can do, one aspect brands shouldn’t overlook is integrations. A loyalty program’s ability to seamlessly connect and share data across a wide scope of different technologies...

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4 Perks Loyalty Programs Provide For Lotteries

Not many people might associate loyalty and lottery programs together. But in reality lotteries can benefit significantly from establishing loyalty...

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What Is Point Breakage And Why Should You Care?

There are many moving parts and terms of a loyalty or incentive program that contribute to its success. One aspect that some people aren’t familiar...

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How to Increase Digital Adoption & App Usage Among Transit Riders

Similar to many other industries, the transit sector over the past few years has pivoted their approach in response to changes in customer needs and...

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How Transit Authorities Can Build Public Transit Ridership

Change can be a good thing. While no one anticipated the massive changes that would happen to the transit agency going into 2020, transit authorities...

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How To Boost Partner Participation In Your B2B Loyalty Program

B2B loyalty and incentive programs depend on member participation in order to be successful both from a financial perspective and to accomplish key...

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Top Benefits Of Using A B2B Loyalty and Incentive Program

Pretty much everyone is familiar with the concept of loyalty programs, but not everyone is as aware of the different ways they can positively affect...

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Tips For Unlocking The Potential Of Your Channel Incentive Program

Channel incentive programs are a huge benefit to B2B businesses. They help forge stronger partnerships, increase sales and growth, drive better...

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3 Statistics That Show The Benefit of B2B Loyalty & Incentive Programs

While loyalty programs have long thrived in the B2C space, they’ve only recently begun to play a more prominent role in the B2B sector. As more...

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End-of-Year Opportunities To Show Appreciation For Customer Loyalty

The end of the year is always a great time for reflection. People everywhere take the time to look back at the past year: the events that happened,...

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