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Loyalty programs have become an integral part of most marketing strategies, and for good reason. They help create lasting and profitable relationships with customers. However, while loyalty programs may seem like a straightforward marketing tool,...
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Once you’ve decided to start a loyalty program, the next step is usually determining how to go about doing so. One option is to build and run your...
There’s an ever-growing stack of evidence showing that customer loyalty programs are significantly beneficial for both businesses and their...
What Is Loyalty Marketing And Why Do Brands Need It? By definition loyalty marketing is a marketing strategy in which a company focuses on growing...
New product launches are exciting times! Your brand has gone through the process of designing concepts, building, and testing, and making final...
There are several factors that play a part in determining what prizes are included in digital promotions. Between budgets, timing, themes, and...
Every loyalty program will run into issues sooner or later. As much as we hope for a problem-free loyalty program, nothing can ever be 100% perfect...
When it comes to unlocking the full possibilities of what a customer loyalty program can do, one aspect brands shouldn’t overlook is integrations. A...
Not many people might associate loyalty and lottery programs together. But in reality lotteries can benefit significantly from establishing loyalty...
There are many moving parts and elements of a customer loyalty or incentive program that contribute to its success. One of those elements is ensuring...
