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Marketing B2B Loyalty and Incentive Programs: A How-To Guide

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Sweepstakes

How to Elevate Your Marketing Strategy with Integrated Sweepstakes

In the busy and ever-changing climate of marketing, it takes more than just creativity to stand out among your competitors. It takes strategic...

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Play by the Rules: Top Legal Guidelines To Know For Sweepstakes, Contests, & Promotions

Play by the Rules: Top Legal Guidelines For Sweepstakes, Contests, & More

Marketing promotions such as sweepstakes, contests, and instant-win games can be powerful tools for attracting new leads, boosting sales and...

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7 Effective Use Cases For Digital Promotions, Sweepstakes, & Contests

7 Effective Use Cases For Digital Promotions, Sweepstakes, & Contests

Digital promotions have become an essential tool in modern marketing strategies, capturing customer attention and driving engagement like never...

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Three Promotions To Help Your Brand Launch A New Product

Three Promotions To Help Your Brand Launch A New Product

New product launches are exciting times! Your brand has gone through the process of designing concepts, building, and testing, and making final...

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How Recycling Can Boost Brand Loyalty

I recently watched the “Plastic Wars” episode on Frontline (viewable here). It was quite eye-opening, but for less-obvious reasons than were...

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How To Execute Promotions in Top Social Media Platforms

In today’s world, every brand wants to engage its brand advocates in social media. And there are a number of great ways to do just that, including...

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