How to Use Pending Points In B2B Incentive or Loyalty Programs
Whether rewarding users for updating their profile, completing training courses, or selling a product - loyalty program efficacy is only as good as...
Customer Loyalty (6)
What Are Your Loyalty Metrics Telling You?
Loyalty metrics are key for gauging how your loyalty program is performing. These metrics are important to know and keep track of because they keep...
How Loyalty Programs Are Important For Collecting First-Party Data
In recent years, customer experience has become more important within the buying journey. In order to provide better customer experiences, companies...
Understanding Why Your Customer Loyalty Program Isn’t Showing Results
Customer loyalty programs are a great way for companies to build long-lasting relationships with their customers and reward them for being repeat...
3 End-of-Year Opportunities Grow Customer Loyalty During The Holidays
The end of the year is always a great time for reflection. People everywhere take the time to look back at the past year: the events that happened,...
How to Re-Engage at Risk Customers
When it seems as though a customer is starting to distance themselves, there are still things that you can do to re-engage them and make them a more...
Why Building Brand Trust is Important
Being a brand that people trust is a key component to building brand loyalty- a survey states that 83% of customers will happily recommend a brand to...
Three Loyalty Program Features To Use More Often
When done correctly, loyalty programs are full-time jobs for marketers. But even though marketers are actively engrossed in running their program,...
Four Ways To Increase Customer Lifetime Value
Understanding how to create a lasting relationship with your customers is a key part of running and growing your business. A key step is to...
Fun Ideas For Treating (Not Tricking) Loyalty Program Members
Halloween is a great time of year to incorporate some play and fun into your loyalty program without the fright or spookiness. You can take advantage...