How Dynamic Segmentation Can Improve Your Loyalty Program
Dynamic Segmentation is the process of identifying a group of people within your target audience who share common attributes based on real-time data...
Customer Loyalty (6)
Why Anytime is a Good Time to Launch a Loyalty Program
In the past couple years companies have seen an increase in the need to offer customers more value and customization in order to stay ahead of...
Mastering Loyalty Program Onboarding: 4 Essential Email Templates for Success
Onboarding is a critical process that can make or break your loyalty program's success. A well-executed onboarding strategy not only creates a strong...
How to Use Pending Points In B2B Incentive or Loyalty Programs
Whether rewarding users for updating their profile, completing training courses, or selling a product - loyalty program efficacy is only as good as...
What Are Your Loyalty Metrics Telling You?
Loyalty metrics are key for gauging how your loyalty program is performing. These metrics are important to know and keep track of because they keep...
How Loyalty Programs Are Important For Collecting First-Party Data
In recent years, customer experience has become more important within the buying journey. In order to provide better customer experiences, companies...
Understanding Why Your Customer Loyalty Program Isn’t Showing Results
Customer loyalty programs are a great way for companies to build long-lasting relationships with their customers and reward them for being repeat...
3 End-of-Year Opportunities Grow Customer Loyalty During The Holidays
The end of the year is always a great time for reflection. People everywhere take the time to look back at the past year: the events that happened,...
How to Re-Engage at Risk Customers
When it seems as though a customer is starting to distance themselves, there are still things that you can do to re-engage them and make them a more...
Why Building Brand Trust is Important
Being a brand that people trust is a key component to building brand loyalty- a survey states that 83% of customers will happily recommend a brand to...