How To Find Loyalty Building Opportunities All Throughout The Year
Building loyalty is a continuous process and it is important to keep the momentum going through the whole year. Running exciting promotions and...
Customer Loyalty (3)
Mastering the art of measuring customer loyalty
Once you launch your loyalty program the work isn’t done just yet. Measuring data is crucial to running a successful loyalty program. There are...
How the lottery industry can drive more player engagement
When you play the lottery it drives the feeling of excitement and opportunity which inevitably keeps you coming back. That emotional rush of...
Year of Promotions: Quick Guide to Setting Up A Promotional Calendar
Setting up your content calendar for the year is an exciting task but can seem daunting. This is the time to get an overview of what your content...
What's in store for Customer Loyalty in 2023
At the beginning of every year it is important to sit down and take a look at upcoming trends in the industry and determine what your team can do to...
The One Thing That Could Be Killing Your Loyalty Program
No matter how well people like your product, your customer service plays a significant role in their opinion of your company and program. Customers...
5 Ways To Grow Customer Loyalty Through Communication
Communication is key for a great business, especially when it comes to increasing customer loyalty. Communication helps to build consumer trust,...
What Is Point Breakage And Why Should You Care?
There are many moving parts and terms of a loyalty or incentive program that contribute to its success. One aspect that some people aren’t familiar...
How to Increase Digital Adoption & App Usage Among Transit Riders
Similar to many other industries, the transit sector over the past few years has pivoted their approach in response to changes in customer needs and...
How To Market To Different Types of Transit Riders
When you're a business marketing your services, it is important to make sure that you are reaching all aspects of your audience and not solely...