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Most people who join loyalty programs have experienced losing out on rewards at one time or another. The rewards that go unredeemed. The punch cards that are never finished and are eventually thrown out. The forgotten points that expire and...
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Once you’ve officially launched your loyalty program, you might be overly focused on making progress. You make plans to expand and incorporate some...
Consumer loyalty and rewards programs have only gotten more popular as more B2C companies realize the unique advantages they offer toward customer...
The Brand Keys 2017 Consumer Loyalty Leaders List confirmed that Apple, Amazon, and Nike all prove to be loyalty leaders, claiming the #3, #1, and...
Our client Mastercard partnered with Harvard Business Review Analytic Services to ask 400 executives globally about their approach to customer...
Atlanta, GA. Brandmovers and Nespresso have launched the Nespresso #MySmallStepsSweepstakes in association with the 2019 limited-edition release of...
The effort and time a company puts into building and launching a loyalty platform makes the time after launch seem like smooth sailing. Right?
Customer retention is one of the key benefits and the key goals of loyalty programs today. Since churn results in companies losing customers in...
In today’s world, every brand wants to engage its brand advocates in social media. And there are a number of great ways to do just that, including...
It’s no coincidence that most retailers give customers the option to create product wishlists. In addition to being a proven method for increasing...
