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Marketing B2B Loyalty and Incentive Programs: A How-To Guide

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Loyalty Program (5)

How to Use Pending Points In B2B Incentive or Loyalty Programs

How to Use Pending Points In B2B Incentive or Loyalty Programs

Whether rewarding users for updating their profile, completing training courses, or selling a product - loyalty program efficacy is only as good as...

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Loyalty Stats That Prove The Value of Loyalty Programs

Using past years' gathered statistics is a crucial part of making your marketing plan for the upcoming year. Looking through the numbers and data...

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3 End-of-Year Opportunities Grow Customer Loyalty During The Holidays

3 End-of-Year Opportunities Grow Customer Loyalty During The Holidays

The end of the year is always a great time for reflection. People everywhere take the time to look back at the past year: the events that happened,...

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Three Loyalty Program Features To Use More Often

When done correctly, loyalty programs are full-time jobs for marketers. But even though marketers are actively engrossed in running their program,...

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How To Write Loyalty Program FAQs

Including a section for Frequently Asked Questions (FAQs) is a valuable part of both running and promoting your loyalty program. Among its many uses,...

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How To Increase Member Activity Rate Using Loyalty Program Tiers

How To Increase Your Member Activity Rate Using Loyalty Program Tiers

Ongoing customer engagement is what gives life to loyalty programs. Whether you're running an existing loyalty program or about to launch one for the...

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Best Practices For Announcing Changes To Your Loyalty Program

Best Practices For Announcing Changes To Your Loyalty Program

If you're running a customer loyalty program, one rule to always follow is this: loyalty programs should never be stagnant. Following a...

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6 COVID-Approved Ways To Boost Customer Engagement in Loyalty Programs

COVID-19 uprooted a lot of lifestyles across every type of customer base. Travel, social interaction, and shopping habits were the biggest affected...

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The Top Features Customers and Companies Want In Loyalty Programs

Loyalty Program Essentials: What Customers and Companies Really Want

In today's highly competitive markets, knowing what customers want and what matters to their decision-making can pay off enormously. Marketers turn...

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Understanding The Benefits Of Tiered Loyalty Programs

Around every corner, you will find another book, article, or seminar telling you everything you need to know to “move up” in life. Whether it is the...

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