4 Perks Loyalty Programs Provide For Lotteries
Not many people might associate loyalty and lottery programs together. But in reality lotteries can benefit significantly from establishing loyalty...
Loyalty Program (3)
The One Thing That Could Be Killing Your Loyalty Program
No matter how well people like your product, your customer service plays a significant role in their opinion of your company and program. Customers...
What Is Point Breakage And Why Should You Care?
There are many moving parts and terms of a loyalty or incentive program that contribute to its success. One aspect that some people aren’t familiar...
Moving from transaction-based to engagement-based loyalty programs
When a loyalty program is solely focused on rewarding transactional behaviors they are missing out on the chance to build real long-lasting customer...
Identify & Implement Engagement Drivers For Your Channel Program
Channel engagement is a hot topic of discussion among B2B marketers for good reason. Quality channel partner and customer engagement is proven to...
Ways to Incorporate Gamification Into Your Loyalty Program
Gamification is a strategic element business’ use to enhance their systems, services, organizations, and activities. They want their customers to...
Loyalty Stats That Prove The Value of Loyalty Programs
Using past years' gathered statistics is a crucial part of making your marketing plan for the upcoming year. Looking through the numbers and data...
Three Loyalty Program Features To Use More Often
When done correctly, loyalty programs are full-time jobs for marketers. But even though marketers are actively engrossed in running their program,...
How To Write Loyalty Program FAQs
Including a section for Frequently Asked Questions (FAQs) is a valuable part of both running and promoting your loyalty program. Among its many uses,...
The Top Features Customers and Companies Want In Loyalty Programs
In today's highly competitive markets, knowing what customers want and what matters to their decision-making can pay off enormously. Marketers turn...