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Marketing B2B Loyalty and Incentive Programs: A How-To Guide

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Loyalty Program (4)

How To Achieve Brand Goals Using A Customer Loyalty Program

How To Achieve Brand Goals Using A Customer Loyalty Program

Every business should have a set list of brand goals that they set to try and achieve. Brand goals not only give your business something tangible and...

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Bouncing Back From Inflation Using Loyalty Programs & Promotions

With the rise of inflation, it is more important than ever to demonstrate the importance of your loyalty program and offering promotions to your...

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How To Avoid These Common Loyalty Program Issues After Launch

Every loyalty program will run into issues sooner or later. As much as we hope for a problem-free loyalty program, nothing can ever be 100% perfect...

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Top Loyalty Program Integrations To Look For In A Loyalty Platform

Top Loyalty Program Integrations To Look For In A Loyalty Platform

When it comes to unlocking the full possibilities of what a customer loyalty program can do, one aspect brands shouldn’t overlook is integrations. A...

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4 Perks Loyalty Programs Provide For Lotteries

Not many people might associate loyalty and lottery programs together. But in reality lotteries can benefit significantly from establishing loyalty...

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Poor Customer Service Is The One Thing That Is Killing Your Loyalty Program

The One Thing That Could Be Killing Your Loyalty Program? Poor Customer Service

Customer expectations have skyrocketed. More and more consumers want not only quality products but also exceptional service experiences. Retailers...

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Why You Should Care About Your Loyalty Program's Point Breakage Rate

What Is Point Breakage In Loyalty Programs And Why Should You Care?

There are many moving parts and elements of a customer loyalty or incentive program that contribute to its success. One of those elements is ensuring...

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How To Switch From Transaction-Based To Engagement-Based Loyalty Programs

Moving From Transaction-Based To Engagement-Based Loyalty Programs

When a loyalty program is solely focused on rewarding transactional behaviors they are missing out on the chance to build real long-lasting customer...

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Identify & Implement Engagement Drivers For Your Channel Program

Channel engagement is a hot topic of discussion among B2B marketers for good reason. Quality channel partner and customer engagement is proven to...

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Ways to Incorporate Gamification Into Your Loyalty Program

Gamification is a strategic element business’ use to enhance their systems, services, organizations, and activities. They want their customers to...

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