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In the past couple years companies have seen an increase in the need to offer customers more value and customization in order to stay ahead of competitors. As a result, there is now a great opportunity to strategically utilize loyalty marketing...
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B2B loyalty and incentive programs depend on member participation in order to be successful both from a financial perspective and to accomplish key...
Gamification is a strategic element business’ use to enhance their systems, services, organizations, and activities. They want their customers to...
Pretty much everyone is familiar with the concept of loyalty programs, but not everyone is as aware of the different ways they can positively affect...
Onboarding is one of the most important processes for helping your loyalty program succeed. If you don’t create a connection and engage with the...
Whether rewarding users for updating their profile, completing training courses, or selling a product - loyalty program efficacy is only as good as...
Using past years' gathered statistics is a crucial part of making your marketing plan for the upcoming year. Looking through the numbers and data...
Loyalty metrics are key for gauging how your loyalty program is performing. These metrics are important to know and keep track of because they keep...
In recent years, customer experience has become more important within the buying journey. In order to provide better customer experiences, companies...
Channel incentive programs are a huge benefit to B2B businesses. They help forge stronger partnerships, increase sales and growth, drive better...
