Pretty much everyone is familiar with the concept of loyalty programs, but not everyone is as aware of the different ways they can positively affect a brand's business success. Especially for B2B companies who deal with long buying cycles, complex...
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Onboarding is one of the most important processes for helping your loyalty program succeed. If you don’t create a connection and engage with the...
Whether rewarding users for updating their profile, completing training courses, or selling a product - loyalty program efficacy is only as good as...
Using past years' gathered statistics is a crucial part of making your marketing plan for the upcoming year. Looking through the numbers and data...
Loyalty metrics are key for gauging how your loyalty program is performing. These metrics are important to know and keep track of because they keep...
In recent years, customer experience has become more important within the buying journey. In order to provide better customer experiences, companies...
Channel incentive programs are a huge benefit to B2B businesses. They help forge stronger partnerships, increase sales and growth, drive better...
Customer loyalty programs are a great way for companies to build long-lasting relationships with their customers and reward them for being repeat...
While loyalty programs have long thrived in the B2C space, they’ve only recently begun to play a more prominent role in the B2B sector. As more...
The end of the year is always a great time for reflection. People everywhere take the time to look back at the past year: the events that happened,...
