How Loyalty Data Helps Marketers Make Better Predictions
Gathering and analyzing your program's metrics and data is key to making accurate predictions to grow your program and your customer’s experience. If...
5 Unexpected Benefits That Happen After Launching A B2B Loyalty Program
In today's market, having a successful loyalty program takes more than a visually appealing dashboard and good rewards. However, if you put the...
How Businesses Can Overcome Customer Challenges With Loyalty Data
No matter what industry you are in, there are always going to be challenges that your brand needs to overcome. It’s important to be proactive when...
5 Tips to Build Better Loyalty Campaigns Using Data Segmentation
Utilizing data segmentation to boost your marketing campaigns is key to standing out amongst your competitors and targeting your customers...
Top Mechanics and Features Every Loyalty Program Needs in 2023
Loyalty programs are evolving and improving with new features every day. It’s crucial that your program is staying ahead of its competitors to ensure...
4 Ways to Ensure Your Program is Generating Revenue
After you go through the whole process of getting approval to launch a loyalty program and then putting in the work to launch one, the last thing you...
7 uses for running a digital promotion
Running a digital promotion is key to getting your customers involved with your brand and loyalty program while also giving them the chance to earn...
Relationship Marketing- Guiding Customers From Attraction To Advocacy
To run a successful loyalty program, it’s important to nurture a relationship with your customers. Relationship marketing focuses on building...
Why Canceling Your Loyalty Program Is The Last Thing You Should Do
There are always ups and downs when it comes to running a successful business so don’t let the downs discourage you from continuing your loyalty...
Using Partnerships to Build Rider Loyalty
The transit industry has begun to pick up speed over the past couple years and focusing on rider loyalty is more important than ever. Doing that...