At the beginning of every year it is important to sit down and take a look at upcoming trends in the industry and determine what your team can do to g...
At the beginning of every year it is important to sit down and take a look at upcoming trends in the industry and determine what your team can do to g...
Running promotions can be daunting because there are many options to choose from when deciding what will work best for your brand. In the U.S., promot...
No matter how well people like your product, your customer service plays a significant role in their opinion of your company and program. Customers wi...
Communication is key for a great business, especially when it comes to increasing customer loyalty. Communication helps to build consumer trust, which...
When you're a business marketing your services, it is important to make sure that you are reaching all aspects of your audience and not solely focusin...
When a loyalty program is solely focused on rewarding transactional behaviors they are missing out on the chance to build real long-lasting customer l...
Dynamic Segmentation is the process of identifying a group of people within your target audience who share common attributes based on real-time data a...
In the past couple years companies have seen an increase in people spending more time shopping online. This is a great opportunity to implement incent...
Gamification is a strategic element business’ use to enhance their systems, services, organizations, and activities. They want their customers to feel...
Onboarding is one of the most important processes for helping your loyalty program succeed. If you don’t create a connection and engage with the custo...