How Loyalty Data Helps Marketers Make Better Predictions
Gathering and analyzing your program's metrics and data is key to making accurate predictions to grow your program and your customer’s experience. If...
Gathering and analyzing your program's metrics and data is key to making accurate predictions to grow your program and your customer’s experience. If...
No matter what industry you are in, there are always going to be challenges that your brand needs to overcome. It’s important to be proactive when...
In today's highly competitive market, it's not enough to simply offer a loyalty program; it needs to be integrated seamlessly with other tools and...
Utilizing data segmentation to boost your marketing campaigns is key to standing out amongst your competitors and targeting your customers...
For CMOs and marketers, customer retention should be a top priority. Keeping customers coming back helps ensure your business can generate loyalty...
What Is Loyalty Marketing And Why Do Brands Need It? By definition loyalty marketing is a marketing strategy in which a company focuses on growing...
There are always ups and downs when it comes to running a successful business so don’t let the downs discourage you from continuing your loyalty...
When it comes to unlocking the full possibilities of what a loyalty program can do, one aspect brands shouldn’t overlook is integrations. A loyalty...
Dynamic Segmentation is the process of identifying a group of people within your target audience who share common attributes based on real-time data...
Using past years' gathered statistics is a crucial part of making your marketing plan for the upcoming year. Looking through the numbers and data...