What 'Keep Your Loyalty Program Simple' Actually Means
If you've researched loyalty programs or design, chances are you've run across the phrase "Keep loyalty programs simple!" But what does that mean?...
Loyalty Data (3)
Why You Can’t Rely Solely On Age and Income To Determine Brand Loyalty
Developing brand loyalty among customers is useful for several reasons, from attracting new customers to retaining current ones. When customers are...
3 Ways Customer Loyalty Programs Drive Growth For B2B Companies
Consumer loyalty and rewards programs have only gotten more popular as more B2C companies realize the unique advantages they offer toward customer...
Breakthrough Loyalty Strategies Transforming Brand Relationships
Customer retention is one of the key benefits and the key goals of loyalty programs today. Since churn results in companies losing customers in...