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Marketing B2B Loyalty and Incentive Programs: A How-To Guide

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Rachel Reed

Identify & Implement Engagement Drivers For Your Channel Program

Channel engagement is a hot topic of discussion among B2B marketers for good reason. Quality channel partner and customer engagement is proven to have a positive impact on brand-customer relationships that leads to increased sales and stronger...

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How to Use Pending Points In B2B Incentive or Loyalty Programs

How to Use Pending Points In B2B Incentive or Loyalty Programs

Whether rewarding users for updating their profile, completing training courses, or selling a product - loyalty program efficacy is only as good as...

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Consumer Loyalty: What Three Retail Loyalty Leaders Have In Common

The Brand Keys 2017 Consumer Loyalty Leaders List confirmed that Apple, Amazon, and Nike all prove to be loyalty leaders, claiming the #3, #1, and...

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