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Loyalty Customer Loyalty

3 Real-Life Examples of Loyalty Programs That Build Relationships

At Brandmovers we can’t get enough of advocating for relationship-based customer loyalty program, not transaction-based. The concept is simple: relati...

Loyalty

How To Use Content To Grow Customer Loyalty

Content marketing is one of the most powerful strategies used today to acquire customers. Companies who utilize content marketing have had proven ROI ...

Loyalty Loyalty Strategy

Best Practices For Announcing Changes To Your Loyalty Program

Loyalty programs should never be stagnant; following the "set-it-and-forget-it" mindset is one of the top reasons some loyalty programs fail. After pr...

B2B Loyalty

How Manufacturers Use Personalization To Drive Customer Purchases

Customers across both B2B and B2C industries have changed how they purchase due to the internet. Traditionally B2B industry customer base emphasized c...

Loyalty Customer Loyalty

What Customers Want From Their Loyalty Programs In 2021

  The loyalty industry has always, understandably so, revolved around the customer. When you evaluate the state of customer loyalty at the end of last...

Company News

Loyalty Tech Leader, Brandmovers, Inc., Acquires Consulting & Design Agency, Animate Growth Partners

Help loyalty program owners increase ROI and sustain growth from Direct Sales, Dealers/Channels, and Customers through design and strategic services. ...

Loyalty

How To Optimize Your Loyalty Program Using Data Analytics And Reports

Like with all marketing strategies, successful customer loyalty programs and loyalty marketing do not follow a “set it and forget it” plan. They are m...

Loyalty Loyalty Strategy

6 Methods To Boost Customer Engagement in Your Loyalty Program

COVID-19 uprooted a lot of lifestyles across every type of customer base. Travel, social interaction, and shopping habits were the biggest affected ar...

Customer Loyalty

Enhance Your Post-Purchase Strategy With These Loyalty Building Tactics

As most marketers know the journey doesn't stop once a customer completes a purchase. On the contrary,  in order to keep retaining customers, brands n...

Loyalty

The Loyalty Program Features Customers (and Companies) Want

Despite the (at-times) fickleness of human nature, knowing what your customers want and what matters to their decision-making can pay off enormously. ...